Content should be fun, but disruptive. Something that will cause a client to stop scrolling, admire and engage. To achieve this, you need an extraordinary plan and an even more extraordinary group of teammates to bring your ideas to life. Here are a few pieces of content that Joseph had the pleasure of creating alongside some of the best in the business.

Joe received the pleasure of being tasked with writing the script for our 2020 NHL Playoffs TV Spot. Click below to watch and listen to the entire video!

In association with our CMO, Joe unveiled a large-scale community project through web design and social media publishing that highlighted four charitable initiatives from Patrik Laine, Jack Roslovic, Sean Kuraly and Zach Werenski.

The Cleveland Cavaliers’ 50th Anniversary was a cause for celebration. Our team began storyboarding our content plan one year out from Opening Night 2020, building creative assets, a historical microsite and planning year-long social media posts. There’s a lot of content to cover from 50 years, but our fans were the first to congratulate us on a job well done.

Rick Nash’s contributions to the Blue Jackets’ organization were celebrated on March 5, 2022 with a banner raising ceremony, but the plans were in place for over a year. View our microsite to see more!

Editorial has changed forever with the rise of smart phones and social media. Utilizing a third-party vendor, our team in Cleveland developed a brand-new way to consume information.

Utilizing gamification, our team in Columbus developed a new way to reach fans and gather data for ticket sales leads through interactive contests. Our vendor highlighted it in a fun case study!

How do you make fans feel like they’re part of the team? By giving them a platform to showcase their unique talents! With Off the Draw, we gave local and global artists a chance to express themselves!

In a busy world, podcasts have found a home. Whether you’re driving to work or running on the treadmill, you can stay informed and entertained easily. With our Skate Space podcast hosted on Twitter Spaces, we allow for fans to join in on the fly by allowing them to ask questions for our hosts and guest stars. With Skate Space, you are a host!